You are here at Power Secrets to get the edge. You are one of thousands of marketers selling the same products to people. The more popular the product, the more competition that you have. That is a simple fact. Number One: Be unique. Remember there are many others out there selling the exact same thing that you are. You need to set yourself apart from them. Number Two: Be the best. Take a look at what others are doing in your niche and then beat them at it. Look at their websites or sales materials and then devise a way to do it better. Make a better website or better sales copy than your competitors. Number Three: Give a bonus. Find some bonus offers or e-books that you can give away that compliment your offer. Sometimes I feel that people tend to go a bit overboard with this part. No-one wants to be reading your sales page and then also have to keep scrolling for days reading about all 50 of your bonus offers. That just makes it look like you have a stockpile of old e-books that you are trying to unload. If you are going to do a bonus offer, I would suggest only one or two bonus items, but make them really good ones. Also, make sure that they really go with the original product so the customer gets added value on the original purchase. Number Four: Get them on your list. They say the list is where the money is at. There are many ways to go about this. You can give away an e-book. Newsletters or daily emails are something you can have people sign up for. You can even use multiple methods for list building, or any of these things. In fact, I encourage that. Why use one tactic? Go all out. Be creative, and most of all, have fun!